Story maps are popular. Their visual, interactive nature makes them a great medium to share interesting information about a place or topic and spark discussion on real-world issues. To make a story map, you start with a web map. There are lots of ways to make a web map and just as many ways to make a story map. 

It goes like this:
Determine your story topic.
Plan and execute your data strategy.
Create a web map. 
Share the web map as a story map.