A cookie can keep information in the user's browser until deleted. If a person has a login and password, this can be set as a cookie in their browser so they do not have to re-login to your website every time they visit. You can store almost anything in a browser cookie. The trouble is that a user can block cookies or delete them at any time. If, for example, your website's shopping cart utilized cookies, and a person had their browser set to block them, then they could not shop at your website.