Swatch bharat abhian is a campaign started by the government of India to keep the India neat and clean. swatch bharat abhian was started on the occasion of Gandhi's birthday (02/10/2014) at Rajghat in new delhi  by our Prime Minister Narendra Modi. Swatch Bharat was started as a tree with each of the nine personalities nominated by oue Prime Minister Narendra Modi to in turn nominate nine other people and so on. It has been carried forward since then with famous people from all walks of life joining it.