Meet our village developersTM who are the bridge between you and the village of your choice. He’s the voice of your product, brand or service. They are valuable relationship managers. Hand-picked from around the same State, region, town or village, they are familiar with the people, language and topography of their immediate environment. They are not only representatives of Pradeep Lokhande but also share his strong work ethic.
Well-trained: rural relations trains them to become focused on specific social initiatives, disciplined brand-builders, product spokespersons and good communicators. They are equipped with knowledge of FMCGs and other services.
Well-equipped: Most of them are connected by mobiles, available through e-mails and some use handy cams and other devices to record live images of the rural barometer. They are also trained to conduct detailed surveys.
Numerical Strength: More than 300 village developersTM are available across 9 States.
Profile: Between 20 to 35 years of age, with basic education
Entrepreneurs: Apart from being a part of the rural relations family, they take pride in being self-employed and see immense opportunities for growth and development.
Brand Ambassador: He is a reliable source of information, a promoter, corporate image builder, merchandiser and salesman.
Training and Retainership: These village developersTM can be further trained or oriented to specific service, sales, promotions and other below-the-line activities at any given point in time. They are available on retainership basis.