Swachh Bharat Abhiyan was announced by Prime Minister of India Narendra Modi on Indian Independence Day & launched on 2 Oct 2014, Gandhi Jayanti. On this day, Modi addressed the citizens of India in a public gathering held at Rajghat, New Delhi, India and asked everyone to join this campaign. Later on this day, Modi himself swept a parking area at Mandir Marg Police Station followed by pavement in Valmiki Basti, a colony of sanitation workers, at Mandir Marg, near Connaught Place, New Delhi. On 2 October, Anil Ambani, an Indian industrialist and a participant in this event, told in a statement. I am honoured to be invited by our respected Prime Minister Shri Narendrabhai Modi to join the "Swachh Bharat Abhiyan"... I dedicate myself to this movement and will invite nine other leading Indians to join me in the "Clean India" campaign. Indian President Pranab Mukherjee asked every Indian to spend 100 hours annually in this drive. This campaign is supported by the Indian Army, Border Security Force, Indian Air Force and India. More details....Construction of individual, cluster and community toilets.To eliminate or reduce open defecation. Open defecation is one of the main causes of deaths of thousands of children each year.Not only latrine construction, the Swachh Bharat Mission will also make an initiative of establishing an accountable mechanism of monitoring latrine use.Public awareness will also be provided about the drawbacks of open defecation and promotion of latrine use.Proper, dedicated ground staff will be recruited to bring about behavioural change and promotion of latrine use.For proper sanitation use, the mission will aim at changing people’s attitudes, mindsets and behaviours.Villages to be kept clean with Solid and Liquid Waste Management.Solid and liquid waste management through gram panchayats.To lay water pipelines in all villages, ensuring water supply to all households by 2019.To make India Open Defecation Free (ODF) India by 2019, by providing access to toilet facilities to all.To provide toilets, separately for Boys and Girls in all schools by 15.8.2015.To provide toilets to all Anganwadis