Answers

2015-03-04T11:54:33+05:30
Here are some sample rhetoric descriptions for your use. I've taken Feminism as the subject since you were OK with writing about an ideology: 

"In the 1980s, feminist rhetoric scholars began making three moves: writing women into the history of rhetoric, writing feminist issues into theories of rhetoric, and writing feminist perspectives into rhetorical criticism. Initially, these scholars drew on feminist scholarship from other disciplines . . .. Once inspired, however, feminist rhetoric scholars began writing scholarship from the site of rhetoric and composition. . . . 

"In the midst of this scholarly activity, intersections of rhetoric and feminist studies have been institutionalized within rhetoric and composition studies, thanks largely to the work of the Coalition of Women Scholars in the History of Rhetoric and Composition, which was organized by Winifred Horner, Jan Swearingen, Nan Johnson, Marjorie Curry Woods, and Kathleen Welch in 1988-1989 and was carried on by scholars such as Andrea Lunsford, Jackie Royster, Cheryl Glenn, and Shirley Logan. In 1996, the first edition of the coalition's newsletter, Peitho, was published by [Susan] Jarratt." 
(Krista Ratcliffe, "The Twentieth and Twenty-First Centuries." The Present State of Scholarship in the History of Rhetoric: A Twenty-First Century Guide, ed. by Lynée Lewis Gaillet with Winifred Bryan Horner. Univ. of Missouri Press, 2010) 
0